Kelly Toledano
Produtora e Jornalista
JOURNALISM
VÍDEO INSTITUCIONAL (Store DIBA 695) - 2015
Made the screenplay and was a producer of 4 corporate videos for the store Diba 695, distributor of eletrical and hydraulic material based at Rio de Janeiro.
BACK TO BLACK FESTIVAL - 2015
Director assistant, script and interview for Back to Black Festival making of. The event promotes the Black Culture in Brazil.
Interview with the cast: Angelique Kidjo, Linton Kwesi Johnson, Lenine, Mc Ludmilla, Karol Conká, among others.
It happend at Cidade das Artes, Rio de Janeiro.
GAME OF STARS - 2010, 2013 and 2014
Reporter for the making of video from Viralata production.
Beneficent soccer game promoted by the great idol Zico, that gathers active and former professional players from varied Brazilian teams. Interviews with Romário, Júnior, Renato Gaúcho, Túlio, including Zico himself among others.
2010 Edition at Engenhão. 2013 and 2014 Edition at Maracanã.
ENDEAVOR CEO SUMMIT - 2012
Reporter for the covering conducted by Viralata production.
For the first time in Rio, the event organized by Endeavor and Ernst Young gathered great Brazilian business men to talk about entrepreneurship, better practices and new opportunities. Interviews with Abílio Diniz (Pão de Açúcar Group), Alan James (Biruta Mídias Mirabolantes), Marcelo Alecrim (Ale fuel distributor), Sylvio de Barros (iCarros) among others.
FAZ AE - Dec/2010 - Feb/2011
Interactive Assistant of the project from the agency Biruta Mídias Mirabolantes through the incubator Experimental AdVenture.
Reality show for web about entrepreneurship, that recorded the day-by-day of 5 young people setting up their new business. Part of the Communication Team, was responsible for the social media content updates (Facebook, Orkut and Twitter) and copywriting for radio reports (Beat 98 and MPB FM).
FREJAT INTERVIEW - 2009
Interview with the artist Roberto Frejat, from Barão Vermelho, to the event Festa da Música - concert in tribute to the band. He talked about the Barão's trajectory, about Cazuza, songs and the value to the music. The video was screened on the day of the event.
PAN AMERICAN GAMES AT RECORD TV - 2007
Journalism Intern for TV Record during the Pan American Games Rio 2007.
Acted in the role of images archive and as assistant producer for special bulletins and TV News with the sports team, following reporters in outdoor shootings and local production at the Press Center, in RioCentro.
JOURNALIST ESSAY WORKSHOPS - 2008 AND 2009
Ministered workshop for students of Marista São José, from 8th grade until 2nd Year about characteristics of the journalist text, title techniques, lead, captions, and about the social role of the press, with analysis of examples and exercises.
CONTENT FOR PORTAL MARISTA - 2006 A 2010
Acted in the content management of the website Colégio Marista São José (Tijuca Unit), writing institutional articles and news, coverage of events and photos. Acted also in all the restructure and update of the Portal in 2007 to the format that remains until today.